The psychology of panic buying

The psychology of panic buying“It’s the unnecessary demand that causes the problem, not panic.”

As heard on The Ray D'Arcy Show

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If you’ve ever tried to buy a sliced pan in a snowstorm or antibacterial gel during a viral outbreak, you know that when the chips hit the pan, we humans have a penchant for panic buying. Professor of Social Psychology Clifford Stott spoke to Ray D’Arcy about what drives us to stockpile in times of perceived threat. Professor Stott began …

The Psychology of Panic-Buying‘We’re hugely influenced by what other people around us are doing.’

As heard on Today with Sean O'Rourke

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If you followed the news coverage of the last few days, you might be forgiven for thinking that the general public was operating on a kind of Jekyll and Hyde protocol, digging their neighbours out of snow drifts and then fighting those same neighbours for a loaf of bread in the local shop. Ian Robertson, Professor of Psychology at Trinity College Dublin, came on Today with Sean O’Rourke to offer an insight into …